OBSERVED MOVEMENT
Recent events
No comparable change events yet. The first complete scan establishes the baseline.
Plant-based protein bars, shakes, and powders for people seeking organic, non-GMO protein.

CATEGORY: Ad Platforms
marketingplatform.google.comTag management system for deploying marketing, analytics, and conversion tags.

CATEGORY: Analytics & Attribution
developers.google.comGoogle's web and app analytics platform for measuring customer behavior, acquisition, and conversion performance.

CATEGORY: Ad Platforms
business.google.comGoogle advertising platform for search, shopping, display, YouTube, and conversion tracking.

CATEGORY: Ad Platforms
facebook.comMeta advertising pixel for conversion tracking, audience building, and campaign optimization.

CATEGORY: Email/SMS
klaviyo.comEmail, SMS, customer segmentation, and lifecycle marketing automation for ecommerce brands.

CATEGORY: Ecommerce Platform
shopify.comShopify is tracked through reusable public evidence across scanned DTC brand sites.

CATEGORY: Payments
shopify.comShopify accelerated checkout and wallet used across participating Shopify brands.

CATEGORY: Analytics & Attribution
clarity.microsoft.comMicrosoft Clarity is tracked through reusable public evidence across scanned DTC brand sites.

CATEGORY: Ad Platforms
ads.microsoft.comMicrosoft Advertising tag used for conversion tracking and remarketing.

CATEGORY: Email/SMS
attentive.comSMS-first customer engagement platform with email, segmentation, and campaign automation.

CATEGORY: Email/SMS
aliapopups.comEducation-led onsite conversion and list-growth platform for ecommerce brands.

CATEGORY: Ad Platforms
forbusiness.snapchat.comSnapchat is tracked through reusable public evidence across scanned DTC brand sites.

CATEGORY: Reviews/UGC
okendo.ioCustomer reviews, surveys, quizzes, referrals, and loyalty tools for Shopify brands.

CATEGORY: Analytics & Attribution
hotjar.comHotjar is tracked through reusable public evidence across scanned DTC brand sites.

CATEGORY: CRO/Upsell
rebuyengine.comPersonalization, product recommendations, cart upsells, and post-purchase offers.

CATEGORY: Ad Platforms
tapad.comTapad is tracked through reusable public evidence across scanned DTC brand sites.

CATEGORY: Payments
pay.amazon.comAmazon account-based checkout and payment option for online merchants.

CATEGORY: Loyalty/Referral/Affiliate
superfiliate.comReferral, affiliate, and creator microsite platform for ecommerce brands.

CATEGORY: Ad Platforms
advertising.amazon.comAmazon advertising and measurement tools for retail media and ecommerce campaigns.

CATEGORY: Subscription
shopify.comProvides subscription management for recurring orders.

CATEGORY: Ad Platforms
outbrain.comOutbrain is tracked through reusable public evidence across scanned DTC brand sites.

CATEGORY: Analytics & Attribution
posthog.comPostHog is tracked through reusable public evidence across scanned DTC brand sites.

CATEGORY: Email/SMS
mailchimp.comMailchimp is tracked through reusable public evidence across scanned DTC brand sites.

CATEGORY: Subscription
skio.comSubscription platform for Shopify brands with customer portal and retention workflows.
Illustrative history preview. Historical charts are not included in the beta or the initial Pro release.
History uses scan timestamps as observed dates. It never claims an exact install or removal time.OBSERVED MOVEMENT
No comparable change events yet. The first complete scan establishes the baseline.