OBSERVED MOVEMENT
Recent events
No comparable change events yet. The first complete scan establishes the baseline.
Body care sets, deodorant, body wash, wipes for Active individuals and military veterans.

CATEGORY: Ad Platforms
marketingplatform.google.comTag management system for deploying marketing, analytics, and conversion tags.

CATEGORY: Analytics & Attribution
developers.google.comGoogle's web and app analytics platform for measuring customer behavior, acquisition, and conversion performance.

CATEGORY: Ad Platforms
business.google.comGoogle advertising platform for search, shopping, display, YouTube, and conversion tracking.

CATEGORY: Ad Platforms
facebook.comMeta advertising pixel for conversion tracking, audience building, and campaign optimization.

CATEGORY: Email/SMS
klaviyo.comEmail, SMS, customer segmentation, and lifecycle marketing automation for ecommerce brands.

CATEGORY: Ecommerce Platform
shopify.comShopify is tracked through reusable public evidence across scanned DTC brand sites.

CATEGORY: Payments
shopify.comShopify accelerated checkout and wallet used across participating Shopify brands.

CATEGORY: Ad Platforms
ads.tiktok.comTikTok conversion tracking pixel for campaign measurement and audience optimization.

CATEGORY: Analytics & Attribution
clarity.microsoft.comMicrosoft Clarity is tracked through reusable public evidence across scanned DTC brand sites.

CATEGORY: Ad Platforms
business.pinterest.comPinterest conversion tag for tracking actions and optimizing paid Pinterest campaigns.

CATEGORY: Ad Platforms
ads.microsoft.comMicrosoft Advertising tag used for conversion tracking and remarketing.

CATEGORY: Email/SMS
attentive.comSMS-first customer engagement platform with email, segmentation, and campaign automation.

CATEGORY: Payments
paypal.comPayPal is tracked through reusable public evidence across scanned DTC brand sites.

CATEGORY: Reviews/UGC
apps.shopify.comReviews, loyalty, referrals, SMS, and user-generated content tools for ecommerce brands.

CATEGORY: CRO/Upsell
rebuyengine.comPersonalization, product recommendations, cart upsells, and post-purchase offers.

CATEGORY: Payments
pay.amazon.comAmazon account-based checkout and payment option for online merchants.

CATEGORY: Infrastructure
sentry.ioApplication error monitoring and performance observability for web and app teams.

CATEGORY: Other
apps.shopify.comGovX ID is tracked through reusable public evidence across scanned DTC brand sites.

CATEGORY: Analytics & Attribution
posthog.comPostHog is tracked through reusable public evidence across scanned DTC brand sites.
Illustrative history preview. Historical charts are not included in the beta or the initial Pro release.
History uses scan timestamps as observed dates. It never claims an exact install or removal time.OBSERVED MOVEMENT
No comparable change events yet. The first complete scan establishes the baseline.