OBSERVED MOVEMENT
Recent events
No comparable change events yet. The first complete scan establishes the baseline.
gainful.com
Gainful
Supplements for People looking to improve everyday performance.
CATEGORY: Ad Platforms
marketingplatform.google.comGoogle Tag Manager
Tag management system for deploying marketing, analytics, and conversion tags.
CATEGORY: Analytics & Attribution
developers.google.comGoogle Analytics / GA4
Google's web and app analytics platform for measuring customer behavior, acquisition, and conversion performance.
CATEGORY: Ad Platforms
business.google.comGoogle advertising platform for search, shopping, display, YouTube, and conversion tracking.
CATEGORY: Ad Platforms
facebook.comMeta
Meta advertising pixel for conversion tracking, audience building, and campaign optimization.
CATEGORY: Email/SMS
klaviyo.comKlaviyo
Email, SMS, customer segmentation, and lifecycle marketing automation for ecommerce brands.
CATEGORY: Ecommerce Platform
shopify.comShopify
Shopify is tracked through reusable public evidence across scanned DTC brand sites.
CATEGORY: Payments
shopify.comShop Pay
Shopify accelerated checkout and wallet used across participating Shopify brands.
CATEGORY: Analytics & Attribution
clarity.microsoft.comMicrosoft Clarity
Microsoft Clarity is tracked through reusable public evidence across scanned DTC brand sites.
CATEGORY: Infrastructure
cloudflare.comCloudflare
Edge network, CDN, security, and performance infrastructure used by ecommerce sites.
CATEGORY: Ad Platforms
applovin.comApplovin
Mobile and performance advertising platform used for paid acquisition and measurement.
CATEGORY: Loyalty/Referral/Affiliate
superfiliate.comSuperfiliate
Referral, affiliate, and creator microsite platform for ecommerce brands.
CATEGORY: Payments
truemed.comTrueMed
HSA/FSA eligibility and payment enablement for qualified ecommerce products.
CATEGORY: Subscription
shopify.comShopify Subscriptions
Provides subscription management for recurring orders.
CATEGORY: Subscription
skio.comSkio
Subscription platform for Shopify brands with customer portal and retention workflows.
Events timeline
Illustrative history preview. Historical charts are not included in the beta or the initial Pro release.
History uses scan timestamps as observed dates. It never claims an exact install or removal time.