OBSERVED MOVEMENT
Recent events
No comparable change events yet. The first complete scan establishes the baseline.
Listen, read, and events for those seeking well-rounded well-being.

CATEGORY: Ad Platforms
marketingplatform.google.comTag management system for deploying marketing, analytics, and conversion tags.

CATEGORY: Analytics & Attribution
developers.google.comGoogle's web and app analytics platform for measuring customer behavior, acquisition, and conversion performance.

CATEGORY: Ad Platforms
business.google.comGoogle advertising platform for search, shopping, display, YouTube, and conversion tracking.

CATEGORY: Ad Platforms
facebook.comMeta advertising pixel for conversion tracking, audience building, and campaign optimization.

CATEGORY: Email/SMS
klaviyo.comEmail, SMS, customer segmentation, and lifecycle marketing automation for ecommerce brands.

CATEGORY: Ecommerce Platform
shopify.comShopify is tracked through reusable public evidence across scanned DTC brand sites.

CATEGORY: Payments
shopify.comShopify accelerated checkout and wallet used across participating Shopify brands.

CATEGORY: Ad Platforms
ads.tiktok.comTikTok conversion tracking pixel for campaign measurement and audience optimization.

CATEGORY: Ad Platforms
applovin.comMobile and performance advertising platform used for paid acquisition and measurement.

CATEGORY: Email/SMS
aliapopups.comEducation-led onsite conversion and list-growth platform for ecommerce brands.

CATEGORY: Reviews/UGC
okendo.ioCustomer reviews, surveys, quizzes, referrals, and loyalty tools for Shopify brands.

CATEGORY: Ad Platforms
tapad.comTapad is tracked through reusable public evidence across scanned DTC brand sites.

CATEGORY: Analytics & Attribution
liveramp.comLiveRamp is tracked through reusable public evidence across scanned DTC brand sites.

CATEGORY: Analytics & Attribution
blotout.ioServer-side customer data and conversion signal recovery for privacy-constrained ecommerce measurement.

CATEGORY: Loyalty/Referral/Affiliate
awin.comAffiliate marketing network connecting brands with publishers and partners.

CATEGORY: Analytics & Attribution
northbeam.ioNorthbeam is tracked through reusable public evidence across scanned DTC brand sites.

CATEGORY: Experimentation
growthbook.ioFeature flagging and experimentation platform for product and growth teams.

CATEGORY: Payments
truemed.comHSA/FSA eligibility and payment enablement for qualified ecommerce products.

CATEGORY: Payments
wyllo.aiFraud and risk decisioning for ecommerce checkout and order screening.

CATEGORY: Ad Platforms
advertising.amazon.comAmazon advertising and measurement tools for retail media and ecommerce campaigns.

CATEGORY: Search & Discovery
algolia.comHosted search, discovery, recommendations, and merchandising infrastructure.

CATEGORY: Ad Platforms
criteo.comCommerce media and retargeting advertising platform for performance marketers.

CATEGORY: Payments
afterpay.comBuy-now-pay-later payment option for ecommerce and retail merchants.

CATEGORY: Other
apps.shopify.comGovX ID is tracked through reusable public evidence across scanned DTC brand sites.

CATEGORY: CRO/Upsell
getfondue.comFondue is tracked through reusable public evidence across scanned DTC brand sites.

CATEGORY: Ad Platforms
vibe.coAd platform for advertising campaigns

CATEGORY: Analytics & Attribution
fullstory.comFullStory is tracked through reusable public evidence across scanned DTC brand sites.

CATEGORY: Infrastructure
netlify.comWeb deployment, hosting, and application delivery platform.

CATEGORY: Subscription
skio.comSubscription platform for Shopify brands with customer portal and retention workflows.

CATEGORY: Analytics & Attribution
twilio.comProvides analytics and attribution for customer data.

CATEGORY: Loyalty/Referral/Affiliate
socialsnowball.ioManages loyalty programs, referrals, and affiliate marketing.
Illustrative history preview. Historical charts are not included in the beta or the initial Pro release.
History uses scan timestamps as observed dates. It never claims an exact install or removal time.OBSERVED MOVEMENT
No comparable change events yet. The first complete scan establishes the baseline.